Sales and Marketing

Did you know that across all platforms, brands that were consistent saw revenue increase by up to 23%? Building brand recognition can be one of the most powerful marketing tools. Think of the world’s largest brands, they all are recognisable and have their own image. But how do you stand out from the competition? How […]

With more ways than ever to market your business, it can be easy to forget there are regulations to follow. These laws and rules are in place to help customers avoid being falsely sold a product or service. The UK spent a huge £23.46 billion in marketing last year, all having to meet the set

The ultimate guide to marketing budgets 2022. For many businesses, it can seem like there isn’t enough budget to go around. However, to attract new customers, marketing plays a crucial part in all businesses. Unfortunately, there is a catch. Many small business owners struggle don’t know what a marketing budget is, or how much should

When it comes to marketing, the best companies don’t stick to just one marketing concept. They will typically use a blend of various concepts that when combined, allow companies to adapt to the changing markets.  But what is the purpose of it all? What are the five concepts of marketing? Is there a difference between

The ultimate 2022 guide to using LinkedIn for marketing. Did you know that there are more than 500 million LinkedIn members, in over 200 countries? LinkedIn is one of the most popular social media platforms. Each day, millions of professionals from all over the world use it to connect with other individuals for various reasons.

Got an amazing product but are struggling to increase sales? Promoting and advertising but still, after all the hard work, your profits aren’t improving? What is going on? Well, this is common and you won’t be the first person to struggle. Clever marketing and following rules can be the key to getting out of the

Do you want to find the best software for marketing? Is your small business spending too much time on marketing campaigns? Are you looking to grow your website with automation tools? If you’ve answered yes to any of these questions, then you’re in the right place, Marketing software can save your business time, helping to